Associate Creative Director, Copy

Remote Full-Time Exempt

Hi, we’re Hathway!

Headquartered on California’s beautiful Central Coast in San Luis Obispo, with a fast-growing office in high-tech and bustling Dallas, our company is a unique blend of talent, clients, dreams and the aspiration to connect brands with people.

Job Overview

We are currently seeking an Associate Creative Director of Copy who masters in storytelling and content creation. This person will participate leading creative strategies, ideation sessions, and department growth. We are looking for a leader for our copy department, passionate about bringing brands to life through the process of story within CRM creative and commerce communications. This person will help bring an elevated level of concept and thoughtfulness to our client work as well as help shape our own go-to-market creative development to help deliver industry changing creative solutions that differentiate and enhance the unique Hathway brand and product position.


We are looking for someone who can roll up their sleeves and  develop original concepts, oversee multiple projects from concept through execution, and inspire a growing team. You must have direct experience in copywriting, creative concepting, video production, execution, management, and presentation. 


Additionally, the ACD of Copy will:

  • Partner with the account and production teams to help manage senior level clients.
  • Provide proposals and creative strategies for video, design, social activations that take        brand creative to the next level
  • Build relationships (internally and with clients) and collaborative leadership skills.
  • Help lead, manage, and mentor junior creatives
  • 5-10+ years of experience providing strategic brand and creative direction to top-tier clients, preferably global brands
  • Collaborate closely with designers, UX/UI designers, senior-level creatives
  • Lead photo and video shoots from concept through post-production
  • Act as day-to-day lead for client projects, with minimal CD oversight
  • A passion for technology, fashion, music, and design and an understanding of how those intersect culturally in the here and now
  • Have experience leading, managing and mentoring junior creatives
  • Have exceptional presentation and storytelling abilities
  • The intellectual agility to look big picture instead of day-to-day
  • Participate in new business development
  • Demonstrate a commitment to excellence — working nonstandard hours when necessary, traveling when necessary, anticipating issues and communicating with diplomacy, identifying emerging platforms and trends to drive innovation.
  • Lead the creation of the copywriting services playbook for internal and external documentation. Focused on the capabilities of the copy department from CRM, UX Copy, Interface Copy, Editing/QA and brand voice & tone.


  • Extremely strong attention to detail, organizational skills and ability to assess data
  • Very strong communication skills, both written and oral, with natural ability to articulate and defend creative content decisions. Particularly as they involve writing, social content and video & music direction
  • Deep understanding of SEO best practices
  • Excellent Language Proficiency. Knowledge of the structure and content of the desired language including meaning and spelling of words, rules of composition, and grammar, in addition to advanced reading comprehension skills
  • Above Average Communication Skills. This includes alternative ways to inform and entertain via written, oral, and visual media as well as excellent active listening skills
  • Media Knowledge and trends. Knowledge of media production, communication, and dissemination techniques and methods
  • Sales and Marketing Techniques. Knowledge of principles and methods for showing, promoting, and selling products or services. Knowledge of marketing strategy and tactics across print and digital is needed along with current trends in product demonstration and sales techniques
  • Customer Service. Ability to provide and knowledge of the principles and processes for providing customer and personal services for our clients to support their consumers
  • Natural ability to prioritize tasks in a very fast-paced team oriented environment
  • Innate desire to simply create great work and innovation within the digital space
  • Self-motivated to work independently or as a member of a creative team.


  • Proven experience leading content production on projects with an exceptional portfolio/reel of work showcasing innovative, contemporary and engaging content solutions
  • 8-10+ years relevant agency in branded content production or equivalent 
  • Bachelor’s degree in a related field (Master’s preferred)
  • Use appropriate software and hardware tools to create professional-quality, well-executed and articulated deliverables (MS Office, Keynote, PPT, Confluence, Jira, InVision)
  • Experience working on video and photo shoots
  • Must fully understand the value of brand building and brand voice and tone across all deliverables
  • Must be flexible, detail-oriented, deadline driven and a great collaborator
  • Passion for online trends and web culture
  • Understand content distribution on social media platforms and digital channels
  • Familiarity with producing, publishing and distributing online video

Want to Join Us?

There’s an infectious energy at Hathway. We believe that our passion for our craft and desire to strive for work/life harmony are what set us apart. This is reflected in our 6 core values: Collaboration, Inclusivity, Imagination, Accountability, Excellence, and Fun! Along with our comprehensive benefits package, we provide regular company-wide lunches and happy hours, sponsor epic ping pong and foosball competitions, and encourage connection and personal development through our Lunch + Learns – think passion projects and discussion on new technologies and industry trends. Apply with us by completing the information below. You will have a chance to attach your resume and relevant portfolio work when you submit. Cheers!

Apply Now

  • Please upload the following files below: Cover Letter, Resume, and Portfolio (if applicable) for your application to be considered.
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